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What is flexible packaging?
Flexible packaging comprises non-rigid materials that can tightly envelop products, resulting in minimized space and weight. This characteristic makes it an efficient and sustainable packaging, requiring less material and occupying less space in the supply chain, distribution network, and environment. Packaging typ include doypacks, also called stand-up pouches, sachets, and heat-sealed bags.
What type of materials are used?
Flexible packaging options are intended to prolong the lifespan of your products by utilizing superior sealing techniques and high-grade materials. These can be fashioned from a wide array of packaging materials that provide protection against UV radiation, oxidation, and humidity. Examples of these materials are kraft paper, BOPP film, aluminium (ALU), standard PE (Polyethylene) plastic, PP (Polypropylene), and PET (Polyethylene terephthalate) thermoplastic, as well as bio-based films like Nativia (NTSS) and NatureFlex cellulose film. These materials can be combined to produce a multi-layered material. A kraft paper exterior can be matched with a PET or aluminium lining to make the packaging safe for food consumption and to maximize its shelf life.
What is it used for?
Doypacks and stand-up pouches have gained significant traction in various industries, especially among tea and coffee brands. It is also highly suitable for a broad range of products, including health and beauty items such as scrubs, shampoo, lotions, liquid soap, and other cosmetics, making it a perfect choice for refills. Additionally, it is ideal for supplements like vitamins, oil capsules, protein powder, and other similar products. It is also a great option for food and beverage items like fruits, nuts, cereals, dairy products, herbs, spices, cured meat, smoothies, juices, and even frozen food. It is equally suitable for packaging pet food, whether dry or wet.
How are they sealed and opened?
There are many ways to seal and open these pouches and bags, including screw caps, zip-lock, heat-sealing or a mix of them all.
How does flexible packaging compare in cost to traditional packaging?
While the exact cost can vary based on customisation and quantity, flexible packaging can be cost-effective due to reduced material usage and shipping costs.