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flexible packaging

Made from non-rigid materials, flexible packaging is designed to tightly and safely pack food products, dietary supplements, cosmetics and more.

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Flexible Packaging

The dynamic demands of today’s market set the stage for innovative packaging solutions, where flexible packaging takes center stage due to its versatility and sustainability. Commonly made from flexible plastic packaging, these contemporary packaging solutions are reshaping industries by offering customizable, lightweight, and cost-effective alternatives to traditional rigid packaging.

Custom Flexible Packaging

The shift towards custom flexible packaging is a game-changer for businesses looking to tailor their packaging to specific product dimensions, enhance protection, and minimize waste. Customization allows for brand differentiation through vibrant, full-color printing, and unique design elements that make products stand out on shelves and in customers’ minds.

With flexible plastic packaging, companies benefit from materials that are both sturdy and pliable, capable of securing products while reducing shipping costs due to their lightweight nature. The ability to adapt to various shapes and sizes makes flexible packaging a go-to option for a broad range of applications, from food and beverage to personal care and beyond.

Advantages of Using Flexible Packaging

Beyond aesthetics and customization, flexible packaging offers tangible advantages in preserving product integrity. It maintains the freshness of consumables, provides a barrier against contaminants, and contributes to longer shelf life for many products. The functional benefits include resealable closures, easy-to-open tear notches, and innovative dispensing methods that improve user convenience and product consumption experiences.

Sustainability is another integral aspect of flexible packaging. With a growing emphasis on reducing environmental impact, these packaging options are designed to use fewer resources, generate less waste, and in many instances, are recyclable or compostable. Advancements in biomaterials and recycling technologies further enhance the ecological credentials of custom flexible packaging.

When it comes to larger product quantities or bulk items, combining flexible packaging with robust outer solutions like ecommerce boxes ensures protection and brand consistency during shipping. Smaller items may benefit from classic poly mailers, which offer a custom-branded, weather-resistant shipping option. And for businesses that ship a variety of products, stocking up on wholesale containers provides the versatility needed to meet any packaging requirement efficiently.

Meeting Consumer Expectations with Flexible Packaging

Today’s consumers not only seek quality in the products they purchase but also in the packaging they come in. The convenience offered by flexible packaging, such as zip lock pouches and single-serving packets, aligns perfectly with the on-the-go lifestyle of modern consumers. Developing packaging that speaks to consumer trends is crucial for businesses looking to stay ahead of the curve.

In summary, the rise of flexible packaging is a testament to the industry’s evolution toward more thoughtful, consumer-driven, and environmentally responsible packaging solutions. Embracing custom flexible packaging signals a company’s commitment to quality, innovation, and sustainability, attributes highly valued by today’s discerning consumers. With continuous advancements, the future is promising for brands that leverage the multiple benefits of flexible packaging to enhance their offerings and appeal to eco-conscious customers.

The Broad Scope of Flexible Packaging Applications

The broad applicability of flexible packaging continues to redefine its scope across different industries. From preserving the freshness of food products to ensuring the safety of electronics during transport, it tackles an expansive range of packaging challenges.

In summary, the rise of flexible packaging is indicative of a broader shift towards packaging that is efficient, customizable, and eco-friendly. By adopting custom flexible packaging, businesses position themselves at the forefront of innovation, equipped to meet the demands of a rapidly changing world. With enhanced sustainability, improved functionality, and greater brand visibility, flexible packaging isn’t just a temporary solution, it’s the future of packaging.

Design Online

With Packhelp, you can easily customise our range of flexible packaging materials online using our user-friendly editing software. It’s a simple three-step process: start by selecting the type of packaging product you want to customise, then upload your logo and other design elements. From there, you can effortlessly drag and drop to create your desired packaging design, and when you’re ready, simply place your order. It’s a hassle-free way to create your ideal customised packaging.

Express production

At Packhelp, we understand that time is of the essence, and that’s why we offer two express production options for our range of packaging supplies. This means that we can take your design from the computer screen to your doorstep in as little as a week. We know that sometimes you need things done quickly, and we’re here to make sure that you get what you need, when you need it.

End to end packaging supplies

Packaging plays a critical role in any business, and Packhelp offers a comprehensive selection of packaging solutions tailored to meet the needs of various industries. From e-commerce to retail and direct-to-consumer models, we have a variety of options to suit your specific requirements. We can help streamline your packaging process and alleviate the hassle associated with it. Reach out to our sales team today to learn more about how we can assist you.

FAQ

What is flexible packaging?

Flexible packaging comprises non-rigid materials that can tightly envelop products, resulting in minimized space and weight. This characteristic makes it an efficient and sustainable packaging, requiring less material and occupying less space in the supply chain, distribution network, and environment. Packaging typ include doypacks, also called stand-up pouches, sachets, and heat-sealed bags.

What type of materials are used?

Flexible packaging options are intended to prolong the lifespan of your products by utilizing superior sealing techniques and high-grade materials. These can be fashioned from a wide array of packaging materials that provide protection against UV radiation, oxidation, and humidity. Examples of these materials are kraft paper, BOPP film, aluminium (ALU), standard PE (Polyethylene) plastic, PP (Polypropylene), and PET (Polyethylene terephthalate) thermoplastic, as well as bio-based films like Nativia (NTSS) and NatureFlex cellulose film. These materials can be combined to produce a multi-layered material. A kraft paper exterior can be matched with a PET or aluminium lining to make the packaging safe for food consumption and to maximize its shelf life.

What is it used for?

Doypacks and stand-up pouches have gained significant traction in various industries, especially among tea and coffee brands. It is also highly suitable for a broad range of products, including health and beauty items such as scrubs, shampoo, lotions, liquid soap, and other cosmetics, making it a perfect choice for refills. Additionally, it is ideal for supplements like vitamins, oil capsules, protein powder, and other similar products. It is also a great option for food and beverage items like fruits, nuts, cereals, dairy products, herbs, spices, cured meat, smoothies, juices, and even frozen food. It is equally suitable for packaging pet food, whether dry or wet.

How are they sealed and opened?

There are many ways to seal and open these pouches and bags, including screw caps, zip-lock, heat-sealing or a mix of them all.

How does flexible packaging compare in cost to traditional packaging?

While the exact cost can vary based on customisation and quantity, flexible packaging can be cost-effective due to reduced material usage and shipping costs.

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